Background Reading

The Conversion Funnel and Persuasion Architecture
A very good whitepaper from Omniture

Conversion Funnel 2.0
A current twist from Shane Atchison

Getting visitors to your site is half the battle, but your site still has to close the deal and make the sale once they get there.  Where other firms may only focus on getting visitors, we focus on the end result -- sales.  Visitors are only the beginning of that equation.

We will work with you to optimize your site to convert visitors into buyers.  Whether your site needs an improved user flow, enhanced content, clearer navigation, or other changes, we will work with you to increase your conversion rate. 

We practice a data-driven approach to ensure we are not simply spouting our own opinions to sound knowledgeable.  Armed with site analytics, user survey data, or even just real-time usability testing, we will quickly assess your conversion funnel, find the fall-out points, and recommend improvements.






 
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